Bookshelf

freelance-market-research

I want to boast a new book added to my library. I am very proud of the choice made. It’s not really the new version, but it’s still the 10th Business Research Methods Edition written by Donald Cooper and Pamela Schindler. Because I am passionate about research and statistics, I can not miss this book.

I do not know if I will ever have the opportunity to do high research or to have a job in this area, but I wanted this book very much.

The quantitative research part I can say I know it as much as I can. I have the chance at faculty to do questionnaires, statistics, process the date in SPSS and interpret the results. I used that method for two or three projects, but also for the bachelor’s degree work. I’m not expert in this area but know what it is, how to do it right, I like it and know that this information will help me in my career.

This semester will study the qualitative research part more and hopefully be able to pass at least half of the 760-page book. I cannot wait! So excite!

 

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